Syndigo announced the executive appointment of Kate DiLorenzo to Vice President, Foodservice. DiLorenzo will be responsible for expanding content syndication capabilities within this industry sector, advancing supplier-distributor interactions that enhance the user experience and ultimately drive more revenue for Syndigo customers. …
When it comes to a social media marketing strategy for your floral business, Instagram should be at the top of your list. That’s especially true in 2021, after a year of pandemic-fueled growth. …
Email marketing is one of the most effective ways to promote your business and your products. Email continues to have a far better ROI than social media or websites, with an average of $40 returned for every dollar spent. However, to get that kind of return, you’ve got to make sure that people open your emails. …
“CMI Orchards is the first Washington shipper to leverage digital advertising campaigns of this magnitude,” explained Marketing Specialist Danelle Huber. “We’ve worked hard to develop and use this cutting-edge technology to promote our brands and increase foot traffic to stores, and we’re able to offer it to retail partners in an easy and accessible manner.” …
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