Checkoff’s ‘Dairy Dream Team’ Influencer Sparks Butter Board Sensation
The “butter board” food craze that has become a viral sensation is rooted in dairy checkoff strategy. …
Dairy Management Inc.
Dairy Checkoff-Funded Research Network Celebrates 35-year Anniversary
The checkoff-funded Dairy Foods Research Centers network – created to provide innovative, science-backed solutions related to consumer demand and business needs and trends – is celebrating its 35-year anniversary. …
Checkoff’s ‘Reset’ Campaign Earns International Acclaim
The dairy checkoff’s “Reset Yourself with Dairy” campaign earned a best-in-class International Milk Promotions (IMP) Trophy at the recent International Dairy Federation’s World Dairy Summit 2022 in India, winning against finalist campaigns from France and Switzerland. …
Checkoff’s New Product Competition Focuses on Calming Benefits
The Dairy Management Inc. (DMI) New Product Competition is accepting applications for innovative products that focus on dairy’s qualities related to calming. …
DMI 2021 Annual Report Available Online
Dairy Management Inc. (DMI), the planning and management organization that oversees the national dairy checkoff program on behalf of America’s dairy farmers and importers, has posted its 2021 annual report at www.usdairy.com/for-farmers/resources. …
