Core Campaign

Through this partnership, GoodPop will contribute to the nonprofit’s mission by making a financial donation, including a $40,000 matching of Brighter Bites’ summer Core Campaign. Additionally, GoodPop will participate in a volunteer day at one of the Austin summer program sites, contribute fresh watermelon from their own supply chain to diversify the nonprofit’s distribution bags, and execute a GoodPop product cause marketing strategy to raise awareness of Brighter Bites’ back-to-school campaign. …