CMI’s Kanzi Apples Presents New Global Branding
“Revamping the Kanzi® design aligns U.S. Kanzi® apples with the success of the global brand,” explains Danelle Huber, CMI’s Senior Marketing Manager. “The splash graphic behind the apple represents energy, excitement, action—all the ways Kanzi® will invigorate your life with its intense, exceptional flavor. Paired with the catchy call to action—‘Yes You Kanzi!’—it’s sure to engage.” …