CalFlowers Wins Marketer of the Year Award for the That Flower Feeling Initiative
Each year the Society of American Florists honors the best in floral marketing with the coveted MOTY (Marketer of the Year) award. The award was revealed this morning at SAF’s 29th Annual Innovation Breakfast at SAF Phoenix 2023. We are proud to announce that CalFlowers took home the prestigious honor for the That Flower Feeling initiative. The MOTY Award focuses on the most unique, innovative, and successful marketing efforts that have shaped the floral industry year to year. …