Bel Canada Group

Bel Canada Group Pursues Its Strategy For Sustainable Innovation and Diversification

October 20, 2022 Bel Canada Group

Bel Canada Group pursues its strategy for sustainable innovation and diversifies its offering with plant-based products to complement its existing dairy options. With this strategic approach, the Bel Group aspires to be a world-class leader in cheese alternatives. The company is also expanding its plant-based product offering in Canada with the launch of Babybel® Plant-Based. This innovation is added to the acquisition of the MOM Group, makers of GoGo squeeZ® fruit pouches based in Toronto, the acquisition of All In Foods, and the launch of Nurishh® and Boursin® Dairy-Free products in Canada. …

The Laughing Cow Launches a Snack that Combines Cheese and Legumes for a Unique Experience

November 24, 2021 Bel Group

The Laughing Cow® is proud to announce the launch of two new flavours under The Laughing Cow® Mix line, made with a smooth blend of real cheeses, legumes and spices and still in a portion format. The Laughing Cow® Mix Chickpea is enhanced with a blend of fine herbs while the red bean version is enhanced with smoked paprika. With the trend for legume consumption stronger than ever, The Laughing Cow® Mix now offers new flavours that are as bold as they are delicious to bring something new to your sandwiches or wraps, or for a quick and nutritious snack. …

For its 100th Anniversary, The Laughing Cow Celebrates the Power of Laughter

June 7, 2021 Bel Canada Group

Canadians are invited to share the sound of their laughter on a web application to bring joy to those who need it the most. On this occasion, The Laughing Cow® is committed to supporting two Foundations that share this same objective. This marks the beginning of a movement that is part of Bel Canada Group’s mission: to engage socially in the long term with the community. …