Del Monte Fresh Produce N.A., Inc. Looks on the Lighter Side of Life; Launches ‘Better in Bananavision’ for Annual Campaign
As part of its annual fall campaign, Del Monte Fresh Produce will be celebrating one of America’s favorite holidays with a creative new theme: Better in BananavisionTM, a positive state of mind where even everyday tasks are fun, highlighting one of the most popular fruits of North American consumers. …