apples

Prognosfruit 2021 Releases its Annual Apple and Pear Crop Forecast, Showing a 10% Increase in Apple Production and a 28% Decrease for Pears

August 5, 2021 World Apple and Pear Association

Prognosfruit’s 2021 European apple and pear crop forecast revealed that while apple production is set to increase by 10%, the upcoming pear crop is expected to decrease by 28%. On 5 August 2021, more than 150 international representatives from the apple and pear sector joined the Prognosfruit 2021 Online Conference, the second virtual edition of the event in its 46 years, to discuss the 2021 production forecast for apples and pears. …

Hazel Tech and Valicoff Fruit Co. Partner to Deliver Premium Quality Apples & Apricots to Retail

August 4, 2021 Hazel Technologies,

Hazel Technologies Inc., a USDA-funded technology company delivering new technology solutions for fresh produce to extend shelf-life, increase sales, and fight food waste, announces a partnership with Wapato, Washington-based Valicoff Fruit Co., one of Washington State’s largest suppliers of apples, pears, peaches, nectarines, apricots and cherries. Valicoff Fruit, a family-owned business and part of the Sage Fruit marketing group, prides itself on premium quality and variety across their programs. …

JAZZ Apples Successfully Promoted in Grocery Stores Nationwide with DreamWorks Animation’s SPIRIT UNTAMED

August 2, 2021 T&G Global

JAZZ™ apples and DreamWorks Animation teamed up for a wildly successful partnership this past spring with the cross promotion of the release of the film Spirit Untamed. The result was an unprecedented sales surge for JAZZ™ thanks to a strong in-store and online presence. JAZZ™ apples jumped numerous positions in the Total Apple sales ranking by category, with an outstanding +19.7% growth in dollar sales and +18.6% growth in volume for the 24-week period ending June 19, 2021. …

BelleHarvest Acquires Michigan Fresh Marketing

August 2, 2021 BelleHarvest

BelleHarvest, Michigan’s oldest grower-owned distributor of fresh apples has acquired Michigan Fresh Marketing, one of the leading produce sales organizations in Michigan. The addition further diversifies their offerings and accelerates the company’s growth potential.  …

New Crop Rave Apples Are Back

August 2, 2021 Stemilt

The outrageously juicy apple with the refreshing, snappy zing is back! Rave® brand MN55 cultivar apples made their grand appearance at Stemilt’s Olds Packing facility in Wenatchee, WA on July 30 and certainly brightened up the place! …