A recent study by Oceana researchers claims consumers may be overpaying for mislabeled seafood by as much as 134 percent at grocery stores and 80 percent at restaurants nationwide.
Destin's Harbor Docks is using statistics from the study in a campaign of TV, online and print advertisements aimed to educate people on the work required to get the seafood to their plate, and urge Floridians to buy local.
Oceana researchers tested seafood from around the U.S. for the study, titled "Seafood Sticker Shock: Why you may be paying too much for your fish." Their results showed that popular fish like Atlantic cod and wild salmon is mislabeled as often as 70 percent of the time in the U.S., and 93 percent of the fish labeled as red snapper that the researchers tested was not red snapper at all. Often the "red snapper" was actually tilapia, which wholesales for less than one-third the price of red snapper and costs an average of 47-percent less at restaurants.
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