Dallas, TX  – The Women’s Foodservice Forum (WFF), the premier leading national organization for advancing women within the foodservice industry has joined forces with men and millennials to support their common goal of moving women into leadership roles. The three groups are working together to change the face of leadership.

“Many women don’t realize all the opportunities that are available to them in the foodservice industry,” shared Kat Cole, Group President at Focus Brands and Chair of the 2015 at the Women’s Foodservice Forum. “With the support of men and millennials, we are able to get more women into the board room.”

Men are now fighting to bring diversity to the board room and elevate women into management positions. With a stronger understanding of the female consumer’s purchasing power – an estimated 90%+ of all purchases are made by women – leaders from top corporations are embracing the value of the female point of view and the impact it will have on their bottom line. Top ranking men such as Muhtar Kent, Chairman and Chief Executive Officer of The Coca-Cola Company, and Tom Bené, EVP and President of Foodservice Operations at Sysco Corporation, support the mission of WFF through sharing their personally insightful experiences with the organization’s members.

“My involvement with the Women’s Foodservice Forum is based on the shared belief that developing diverse, experienced commercial leaders among women is part of the critical path to improving foodservice and dining-out experiences,” Bené said. “WFF puts in place the foundational pieces necessary to provide women a platform to advance up the corporate ladder.”

The millennial generation support the importance of the concept of elevating women. They incorporate their voice and insights into the organization through a dedicated millennial advisory group which serves to offer a young, fresh perspective for the members of WFF. The group is scheduled to meet this December in New Orleans.

“As a millennial, I see the importance of the work being done by the WFF,” said Barrie Schwartz, CEO/Founder, My House NOLA & Food and Millennial Innovation Consultant. “The organization has not only helped me shape my vague semblance of future goals into a strategic concrete plan with steps, but has provided me with connections I could have never fathomed.” 

“Our organization has always had quite a diverse board and group of supporters,” said Hattie Hill, President and CEO of the Women’s Foodservice Forum. “Women have advanced greatly over the past 2-5 years, but there is still more work to be done, and working together I am confident that we can narrow the gender gap.”

To learn more about the organization or its initiatives please visit: www.womensfoodserviceforum.com.

ABOUT THE WOMEN’S FOODSERVICE FORUM

The Women’s Foodservice Forum (WFF) is the industry’s premier leadership development organization with more than 25 years of experience advancing women in the foodservice industry. WFF serves thousands of individuals and hundreds of employers in all segments of the industry including operations, manufacturing, distribution, publishing, consulting and more.  Through highly effective and educational events such as the Annual Leadership Development Conference, Executive Summit and Regional Connects, as well as professional development and rich networking opportunities, WFF provides the competence and strategic connections needed to make a positive difference in the careers of women in the foodservice industry.  For more information, visit www.womensfoodserviceforum.com.

Source: The Women’s Foodservice Forum (WFF)