Why Investors Like AOL Co-Founder Steve Case Are Betting Big On Food
April 8, 2015 | 1 min to read
Before Steve Case co-founded America Online 30 years ago and became a billionaire, his second job out of college was helping develop new styles of slices in Wichita, Kansas, for Pizza Hut. The food business, he quickly found, was packed with risks and surprises, making it a minefield for entrepreneurs.
“It’s one thing to create one product in one particular restaurant,” Case said. “It’s another thing to roll it out to 5,000 restaurants, where the chefs are 16-year-old kids who have worked there for a few hours.”
Yet even as a big name venture capitalist, the 56-year-old Case hasn’t shied away from food. Speaking Thursday at Changing the Menu, part of the America Answers event series hosted by the Washington Post, Case said the $1 trillion food business is “ripe for disruption” and one of America’s most promising growth industries.
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