To Survive Amazon, Supermarkets Need To Get To Know You
June 26, 2017 | 1 min to read
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Walk into a grocery store 10 years from now, and you’ll see more prepared meals, personalized recommendations and perhaps even an in-house restaurant.
What you probably won’t see is a random stockpile of food and a long line at the register. Time-consuming trips and a cumbersome checkout process are some of the top challenges that grocery stores aim to tackle in coming years, and the stakes are high. Online delivery services and deep-discount chains are threatening to upend supermarkets’ long-held perch in the food landscape.
The push to modernize grocery stores is under even more pressure following Amazon.com Inc.’s agreement to buy Whole Foods Market Inc. for $13.7 billion last week. The deal creates a hybrid retailer — with brick-and-mortar and online offerings — that could serve customers more efficiently than traditional stores.
To read the rest of the story, please go to: Bloomberg