Supervalu Opening New Urban-Format Cub In South Minneapolis Development

"We're going to do things differently than we’ve done before at Cub," Anne Dament, Supervalu's executive vice president of retail, marketing and private brands. 

The Cub store will have communal-seating areas inside with plug-ins, so customers can work on their computers or charge their phones. The store will feature a new coffee concept called Refresh! serving Caribou Coffee, ice cream and cookies.

"We want to design a store that, because it’s urban, customers will want to actually come inside and hang out for a while," Dament said. "We want to make it as comfortable as possible."

The store will offer fewer items than most other Cubs, but it will have a full grocery assortment with items tailored specifically for the urban community and apartment residents above it.

To read the rest of the story, please go to: Minneapolis / St. Paul Business Journal