After pilot programs in Atlanta, Dallas, Los Angeles and Chicago were “overwhelmingly positive,” per Instacart CEO Apoorva Mehta’s statement, the grocery delivery service has decided to expand its partnership with U.S. grocer ALDI.
As of Thanksgiving, Instacart users in 35 states and 5,000 ZIP codes will be able to fill their virtual carts with ALDI groceries.
ALDI is in the process of completing a $5 billion remodel, with plans to expand its store count to 2,500 in the next four years. The grocer initially entered into an agreement with Instacart last fall.
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