FreshDirect May Go Under as Parent Getir Looks to Cut Costs: ‘Don’t See How it Lasts Longer Than a Year’

FreshDirect, the Northeast’s leading pure play online fresh food grocer and E-commerce brand, announced today it has selected ciValue, the market leading brand collaboration platform, to develop its insight sharing program. With a unique solution to enable partners to gain insights at their fingertips into the preferences of their customers, the pioneering, digitally-native grocer is further sharpening its innovative edge and ability to better serve its evolving customer needs through customer-centric merchandising and marketing, and to achieve growth through insightful collaboration with the brands. …

Committed to delivering great value for its customers, Stop & Shop today announced the launch of its Deal Lock program. This new cost-saving initiative will allow customers to take advantage of sale prices longer by providing extended savings on select items for a couple of weeks at a time. Deal Lock joins Stop & Shop’s sale, every day low price and GO Rewards offers in ensuring its customers can feed all the moments in their lives. …

Calling all early-stage food brands looking to take their business to the next level. FreshDirect is launching a one-year pilot program where they will work with emerging and diverse-owned businesses to help them grow their brands. …