It’s been a year since Amazon (AMZN) closed its $13.7 billion acquisition of Whole Foods Market. The bombshell news once sent many other grocery stocks tumbling amid investor concerns. Some expected the e-commerce giant, which has changed the way people buy books, to disrupt how people shop for kale and cereals.
So here we are. One year after Amazon took over Whole Foods, the natural grocery chain has become a virtual mystery to analysts as Amazon’s earnings reports shed little light on key measures of its performance.
Whole Foods CEO John Mackey once gushed that the Amazon deal was “love at first sight.” He later admitted at a conference in February “if you want to stay in the marriage, you change.” How has Amazon changed Whole Foods? And what’s ahead for Whole Foods? Through interviews, surveys and third-party data provided by Second Measure, Yahoo Finance can provide some insights.
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