LOS ANGELES Wonderful Pistachios today announced its product sponsorship of the Adageo Energy Pro Cycling team for the 2010 racing season. The Southern California based squad of 12 cyclists will compete in its first professional season, racing in nearly 30 domestic and international cycling events.
Wonderful Pistachios will help to cover team expenses throughout the year and provide riders and fans with pistachios as a healthy, energizing snack for training and on race day. The Adageo Energy cyclists will also wear the Wonderful Pistachios logo on their jerseys during all team events.
Wonderful Pistachios is a proud sponsor of the Adageo Energy Pro Cycling team and we are thrilled to support these professional athletes in competition, said Dominic Engels, vice president, global marketing, Paramount Farms, producer of Wonderful Pistachios. Cyclists are among the hardest working athletes in the world and understand the importance of a healthy and active lifestyle. Pistachios provide these athletes with a healthy all-natural post workout snack, rich in vitamins and nutrients; the perfect complement to a rigorous workout regimen.
Pistachios Provide Essential Nutrients to Cyclists
Pistachios are a healthy addition to a fitness routine as they are a good source of protein and antioxidants, speeding up muscle repair after exercise. The nut also provides athletes with more than 30 vitamins and nutrients, including sodium, potassium and chloride replenishing important electrolytes after a workout.
We are excited to have Wonderful Pistachios sponsor our team for the 2010 cycling season, said Josh Horowitz, founder and rider of the Adageo Professional Cycling team. This sponsorship is a natural fit as pistachios provide cyclists with the nutrients and energy needed to reenergize after a grueling race, providing a healthy balance to our active lifestyles.
Source: Paramount Farms
