If you've ever shopped at Whole Foods, you've probably noticed that some of the foods it sells claim all kinds of health and environmental virtues. From its lengthy list of to its strict rules for how seafood is caught and meat is raised, the company sets a pretty high bar for what is permitted on its coveted shelves.
Now, Whole Foods is dictating what kind of fertilizer the farmers that grow its produce can use. Specifically, the company recently confirmed that the it's launching in September will prohibit produce farmed using sludge.
Sludge? This doesn't exactly sound like something you'd want near your food. Also known as biosolids, it's a type of fertilizer from treated municipal waste and derived, in part, from poop. And though many farmers gladly accept sludge to enrich their soil, it's a product with a pretty big PR problem.
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