The Produce Mom Welcomes Salad Savoy To Family Of Partners

INDIANAPOLIS, Indiana – The Produce Mom is pleased to announce the addition of Salad Savoy® to her family of trusted partners. Salad Savoy® grows a variety of unique and colorful leafy vegetables in Salinas, California, and Yuma, Arizona.

Lori Taylor, voice of The Produce Mom is enthusiastic about Salad Savoy products because they fit with her mission of encouraging families to eat more produce.  “These products are nutritionally super-foods,” said Taylor, and the bright colors are appealing to kids, inspiring them to give these vegetables a try.

“Partnering with The Produce Mom provides Salad Savoy with a new consumer audience” said company Vice President Marsha Moore.  “We are looking forward to participating in several of The Produce Mom’s holiday activities and promotions,” she added.

Taylor plans to feature the Salad Savoy Lollipops® Kale Sprouts as the Produce Mom “Pick of the Week” just prior to Thanksgiving.  “Lollipops® are a unique combination of kale and brussels sprouts.  “I recommend preparing them in a recipe like the one featured on theproducemom.com, Kale Sprouts with Onion Crisps. This dish is a vibrant and tasty addition to the Thanksgiving table,” said Taylor.

As the Produce Mom “Pick of the Week,” additional tips on how to select, store and serve Salad Savoy products will be featured on The Produce Mom blog, in social media and in Produce Mom Picks™ retailers, including Miller and Sons in Verona and Mt. Horeb, Wisconsin, Bills Food Center in Oregon, Wisconsin, Lake Mills Market in Road Lake Mills, Wisconsin, Burreson’s Foods in Belleville, Wisconsin, as well as dozens of other local Shurfine Food Centers.
 

About Salad Savoy®

Salad Savoy Corporation is the brainchild of John Moore in 1983, following a trip to Sweden.

While he was there, he visited a vegetable garden and was struck by what he saw, and tasted! Through detailed research and development, not only did he create an entirely new vegetable, trademarked under the name Salad Savoy®, he named his entire company after it. From Sweden to Salinas, California, where it currently calls home, the Salad Savoy® family has brought a number of unique vegetables to market, including, Bright Lights Swiss Chard®, Steamin’ Greens®, Red Ruby Swiss Chard™, Green Emerald Swiss Chard®, Tasty Tuscany™, Carnival® Multi-Color Cauliflower, Lollipops®.  These vegetables contribute to the company’s “triad of success,” which consists of color, taste, and nutrition.

About The Produce Mom®
Launched in January 2012, The Produce Mom is the official blog and consumer brand of Indianapolis Fruit Company, a supplier of fresh fruits and vegetables to retailers in more than 14 Midwestern states. The blog is authored by Lori Taylor, Marketing Manager, wife and mother. She combines her professional and personal experiences to share relevant industry knowledge with consumers.

The Produce Mom provides consumers with information on how to select, store and serve fruits and vegetables through resources such as the Find Your Favorite® elementary school education program, the Produce Mom Picks® initiative in grocery stores and restaurants, an online recipe directory, blog posts, social media and partnerships with fruit and vegetable suppliers.

As The Produce Mom, Lori has received national recognitions, including the top 40 Under Forty from Produce Business Magazine, Fruit & Veggies–More Matters Industry Champion by Produce for Better Health Foundation, Walt Disney Kids Concern, Well Dunn Recipient by the WNBA Indiana Fever, Woman of Influence by the National Center of Excellence in Women’s Health, Indiana’s Most Influential Dame at the Social Media Summit, a community partner for the Indianapolis Public Schools’ Foodservice Department and one of the most influential produce industry professionals in the “Packer 25” by leading trade journal, The Packer.

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Source: The Produce Mom®