Tasti Lee Tomatoes Receive Consumer Trusted AHA Heart-Check Mark

Bejo Seeds, Inc. is proud to announce that Tasti Lee® Tomatoes are now certified as part of the American Heart Association’s Heart-Check Food Certification. The Heart-Check mark helps consumers to easily identify foods in retail stores that meet the nutritional standards of the American Heart Association to promote healthy eating habits.

Tasti Lee® is a new hybrid variety of round beefsteak style tomato developed at the University of Florida by Dr. Jay Scott. Dr. Scott worked to develop this variety for over 10 years, resulting in significant improvements to health, flavor, and freshness. For health, Tasti Lee® was bred to have high levels of lycopene, 50 % more! Recognized for its antioxidant properties as well as providing rich red color inside and out. The flavor and freshness will remind you of a just picked backyard garden tomato!

The American Heart Association designed the Heart-Check Mark program back in 1995 as a good first step to healthy eating patterns.  Among the 900 products that have been screened and certified to meet the proper nutritional criteria, Tasti Lee® is happy to promote heart- healthy eating habits through the Heart-Check Mark to people of all ages.

Tasti Lee® tomatoes are grown – outdoors in rich, healthy soil, with fresh air and clean water until they are vine-ripened by sunshine. Naturally low in fat and non- gmo, Tasti Lee® tomatoes are a healthy snack or addition to any meal.  Both conventional and organic Tasti Lee® tomatoes have been certified by the American Heart Association! Deardorff Family Farms, the West Coast grower for Tasti Lee® is set to launch heart-healthy locally grown Organic Tasti Lee® tomatoes in August 2013. Just in time for warm weather and fresh summer salads! For heart-healthy recipes visit www.tasti-lee.com or join us on Facebook.  To add Tasti Lee® tomatoes to your heart-healthy grocery list visit: www.heartcheckmark.org. 

(1)http://www.cdc.gov/heartdisease/statistics.htm

Source: Bejo Seeds, Inc.