Natural Delights Expands Website To Serve As Top Destination For Medjool Dates

BARD VALLEY, Calif. – As growing legions of Americans discover Medjool dates for the first time, the world’s largest Medjool date growers group is enhancing its website and adding a user-friendly mobile site to keep up with the demand.

The Bard Valley Medjool Date Growers Association (BVMDGA), responsible for 70 percent of the Medjool dates grown in the U.S., has re-launched its Natural Delights™ Medjool Dates website (www.naturaldelights.com) to more fully capitalize on its role as the leading one-stop-shop portal for Medjool dates overall. A showcase for Medjool recipes, nutritional information, serving suggestions, store locator and historical insights, the refreshed site offers new mobile functionality and the first-ever opportunity for date fans to order Natural Delights online.

Dave Anderson, director of marketing for BVMDGA, notes the expanded site provides users with a fully immersive journey into the world of Medjool dates and the country’s largest Medjool date brand, Natural Delights. “Medjool date lovers can now conduct customizable recipe searches, download printer-friendly recipes, learn how the Medjool date growers harvest their crop, glean the latest health and wellness information and take advantage of limited-time, seasonal promotions, sweepstakes and contests.”

The new site also helps users explore the Medjool date’s fast-growing identity as a natural energizer and healthy-snacking alternative. Truly “Nature’s Power Fruit”.

New Featured Recipes and Updated Recipe Library:  Healthy recipes are displayed promptly on the website’s home page to encourage fans to try fun, homemade Medjool date creations, such as Medjool Date Whole Grain and Oat Bars and Chocolate Avocado Pudding Popsicles, using the ultimate all-natural sugar substitute.

• Mobile Functionality: The Natural Delights™ website is available on the go. While shopping for groceries or prepping meals, Medjool date fans can consult recipes and nutritional information right from their handheld devices in the store.

• Dedicated Health Professionals Page: Health professionals now have their own page to access trade show calendars and follow a new health and wellness blog offering industry news and updates.

• Online Purchasing: In addition to the Natural Delights™ Store Locator, there is now an option for online purchases including Organic and Conventional Medjool Dates, Pitted Medjool Dates, Almond Date Rolls and Coconut Date Rolls.

• Explore California’s Bard Valley: This portion of the website allows Medjool date consumers to learn more about where dates comes from, who grows them, and why these families who make it their mission to provide the finest Medjool dates in the world.

• Social Media Engagement: Natural Delights has created a social media hub on its homepage to encourage consumers to engage with the brand and other fans via Facebook, Twitter, Pinterest and Instagram.

The enhanced Natural Delights website also allows visitors to participate in contests and sweepstakes and download e-books containing seasonal recipes, health tips and coupons. Visit www.naturaldelights.com to explore all of the new website features.

For additional information, visit the Medjool date Facebook page at http://www.facebook.com/MedjoolDates or follow on Twitter and Instagram at @NDMedjoolDates.

About Bard Valley Natural Delights™ Medjool Dates

Caramel-like Natural Delights Medjool Dates are considered the best-tasting, most luscious dates in the world. In addition to being a good source of fiber, they contain no added sugar, are high in antioxidants and contain important vitamins and minerals, including Potassium, Copper, Magnesium, Vitamin B6, Niacin, Calcium and Iron. The Bard Valley Medjool Date Growers Association (BVMDGA), a consortium of family growers in the southwest, is responsible for more than 70 percent of the Medjool dates grown in the United States. Thanks to their efforts, Natural Delights is the top Medjool date brand in the country. For information and high-res art, including recipes, serving suggestions and nutritional information, go to www.naturaldelights.com

Source: Bard Valley Natural Delights™ Medjool Dates