Mucci Pac has unveiled a new logo and branding campaign. Starting September 16th, they will begin using the new branded Mucci Farms logo and will release redesigned packaging with the new growing season. The new logo brings a fresh look to the family-run business and the change in branding comes at a time when consumers are looking for a connection to where their food comes from.
“We’re not just a packing house or a marketing company,” says General Manager Danny Mucci. “Our parents started with 21 acres of field-grown tomatoes for Heinz and you’ll still find them working in our greenhouses today. The business has grown, but this is still our family farm.”
Mucci Farms’ new logo will be featured at PMA Fresh Summit with redesigned packaging and labels. Their new website will be released in the coming months and will be geared to both the consumer and buyer with nutritional information, recipes, packaging options and availability.
Source: Mucci Farms
