LINDSAY, CALIF., January 3, 2011 – LoBue Citrus announced today that Heritage Reserve™ Navel Oranges—a flavor-driven, limited-run navel program—will begin shipping on January 17.
Heritage Reserve navels are grown within a unique sub-section of California’s renowned Central Valley citrus growing region. The orchards were first planted between 1898 and 1960 to the original Washington-variety rootstock, and have never been replanted.
Two critical factors account for the sustained productivity of the orchards: a micro-climate and sandy soils unique to their growing region—a narrow, 20-mile long area adjacent to the western foothills of Sequoia National Park; and decades of consistent farming practices aimed at nurturing optimal flavor.
“Sustained by LoBue cultivation practices, these mature trees naturally provide a consistently exceptional flavor experience,” commented Rick Osterhues, vice president of sales and marketing at LoBue Citrus. “Heritage Reserve navel oranges are one of our signature items.”
Heritage Reserve Navel Oranges are naturally colored (never gassed). They are taste-tested daily, graded tightly for optimal flavor, and packed to order.
Supplies are expected through March. Due to restricted acreage and yield, the Heritage Reserve program will be available to a limited number of retailers on an exclusive basis.
Source: LoBue Citrus
