Back-to-school is practically upon us, which means parents everywhere are looking for helpful tips on keeping their kids as healthy as possible as they return to school campuses across the county. Which is why Well•Pict Berries and Lifetime Television’s “The Balancing Act” have teamed together once again to showcase the nutritious and delicious attributes of Well•Pict’s Premium Berries. In addition, they’re giving away over $3,000 in prizes in the 2nd Annual The Balancing Act Back-to-School Sweepstakes, including a Strawberry Skinned 16 GB iPad with Wi-Fi! This exciting Back-to-School Sweepstakes begins August 2, 2010 and ends September 17, 2010, and all viewers need to do is log on to WellPict.com or www.facebook.com/WellPictBerries for the links to enter.
The new episode, scheduled to air August 20 and September 3, 7 to 8 am et/pt, was shot in July at BrandStar Entertainment Studios in Fort Lauderdale, Florida. The topic was simple — inform moms and dads not only of the health benefits of these “superfood” berries (including how they supply the recommended daily allowance of Vitamin A and C for children), but also give them easy-to-prepare recipes for lunchboxes and afterschool snacks. As this is very much in line with The Balancing Act’s format and mission to inform busy women of current topics that are of interest to them or may be useful in their everyday lives, this informative (and mouthwatering!) episode is sure to grab the attention of the show’s nationwide viewers.
Back-to-school has always been an important time of year for Well•Pict, as even though the summer is behind us (a season when most people typically think of eating berries), the truth is, berry season is still in full swing. This makes Well•Pict Berries the perfect choice to enhance breakfast cereals, be incorporated into packed lunches, or be served as afterschool treats. In addition, Well•Pict’s expertly chosen fields in specific growing regions along the California and Florida coasts have made Well•Pict Berries a year-round treat for families.
“Last February, Well•Pict partnered with Lifetime for a Valentine’s Day episode, and the email response and feedback was so positive, we decided to do a follow-up for back-to-school to help parents across the country,” says Dan Crowley, Well•Pict Sales Manager. “With studies showing that our berries are overwhelmingly loved by kids, The Balancing Act’s audience and our mission to inform families of the healthy benefits of our proprietary berries was a natural fit. By getting the word out to parents on how simple it is to incorporate our naturally delicious berries into a child’s diet, we really feel we can help make it easier for parents to get their kids to eat healthier.”
Since 1969, Well-Pict has grown and shipped premium, proprietary variety strawberries, raspberries and blackberries, available today in both organic and conventional lines all-year round. In addition, Well•Pict is proud to provide superior service based on trust, dedication, ingenuity, and the ability to honestly listen to customers to meet their individual needs.
Source: Well-Pict Berries