Salinas, CA — Green Giant™ Fresh wins the 2015 PMA Sensory Experience Contest Buyer’s Choice award with their mouthwatering and nutritious Sweet Potato Cinnamon Rolls. This new innovative recipe, developed specially for this contest, was visually appealing, kid friendly and nutrition-packed. With 50% of its ingredients being fresh sweet potatoes, the added health benefit was without question.
A panel of 11 judges reviewed each of the 10 finalist’s recipes on-site evaluating each on its taste, aroma and presentation. After deliberation, the winner was announced at the Fresh Ideas in Action Reception in Atlanta, GA—home of the 2015 PMA Fresh Summit show.
Jennifer Fancher, Director of Marketing, Green Giant™ Fresh said “Our goal at PMA this year was to show the versatility of fresh vegetables and the many unique dessert-oriented recipes that vegetables can be easily infused into.” Fancher continued, “The addition of vegetables adds not only nutritional benefit to these items, but also texture, moisture and flavor. This is ideal for parents trying to get vegetables into their kid’s daily diets, as well as health conscious people everywhere.” She noted “In our ongoing effort to increase vegetable consumption, these recipes give consumers new options towards that goal.”
For more information or to find other sweet recipes including Decadent Cauliflower Chocolate Cake, Avocado Key Lime Mousse, Oat Chocolate Chip Zucchini Cookies, Sweet Potato Red Velvet Cupcakes or the Green Giant Fresh award-winning Sweet Potato Cinnamon Rolls, visit GreenGiantFresh.com.
About Green Giant™ Fresh
Green Giant Fresh is an industry-leading produce supplier with over 300 branded items, and offerings in the top main vegetable categories. As a leading category expert in fresh produce, Green Giant Fresh is committed to upholding the high standards that their customers and consumers have come to expect. Green Giant Fresh is the only fresh produce brand featuring Box Tops for Education™ clips—an important earnings program that benefits America’s K-8 schools. Box Tops clips can be found on nearly 200 of their products, and as of 2015 Green Giant Fresh has contributed $1.3mm+ to this worthy cause. Green Giant Fresh is managed by Growers Marketing, LLC, a California-based company. Related website: greengiantfresh.com.
Source: Green Giant™ Fresh
