Green Earth Produce Teams Up With Angel City Brewery To Raise Money For Local Charity
August 17, 2015 | 2 min to read
Los Angeles, CA – The 3rd annual Avocado Festival took place this past Sunday at one of Los Angeles’ most popular breweries. Located just a few blocks away from the wholesale produce market, Angel City Brewery’s Avocado Ale, brewed with Fresh locally–sourced Avocados, was the highlight of the festival. In addition to the beer, there was an assortment of Avocado-inspired food, art, and activities for participants as well as live music. Green Earth Produce sold fresh Avocados and distributed fresh guacamole in addition to giving away a variety of consumer-targeted promotional materials. All proceeds from Green Earth Produce’s sales went to Food Forward, a local non-profit whose mission statement is to “rescue fresh local produce….(to) feed our community’s most vulnerable.” Angel City Brewery also donated $1 for every pint of Avocado Ale that was served to Food Forward.
Gahl Crane, Managing Director at Green Earth Produce, was operating the booth along with other staff from Green Earth Produce.
Gahl stated that “People Love Avocados and this event, now in its 3rd year, is a great chance for us to connect with consumers who are truly passionate about Avocados. At its booth, Green Earth Produce provided festival attendees with recipe booklets, Avocado cutters and other Avocado-themed materials. We are appreciative of the various Avocado promotional boards for supporting us with this material. In addition Green Earth sold freshly made guacamole and custom-labeled bagged Avocados made for the event. We were busy the entire day with folks eager to learn about Avocados and pair their beverages with freshly-made guacamole”
Gahl added, “Angel City Brewery is committed to making delicious beer while also helping the local community. We were glad to get the opportunity to be a part of this event and give back to the community. Food waste and hunger are two social issues that everyone in the fresh produce industry should be concerned with.”
The Avocado beer is brewed with fresh Avocados as well as cilantro, garlic, lime, red pepper and honey. It got very good reviews from all festival attendees.
Gahl added, “Avocados are one of the most popular and versatile produce items around and demand continues to grow at a very impressive rate. Green Earth Produce is committed to packing, shipping, ripening, and distributing top quality Avocados to retail chains and foodservice distributors throughout the US & Canada.”
Source: Green Earth Produce