Mound, Minn.— Golden Sun Marketing announces the promotion of Naba Bakar to Director of Marketing effective August 1st.
“Naba has been an integral part of the team for her strategic thinking and strong marketing skillset that have helped us grow,” says Don Goodwin, President of Golden Sun Marketing. “She has proven herself to be a natural leader for our marketing team and our clients. I have a great deal of confidence in Naba, and I look forward to her leading our market efforts as she supports our clients.”
Bakar has an impressive and unique background in marketing with over 7 years ranging from corporate marketing to startup ventures. She earned a BS in Biological Sciences from the American University in Washington D.C. and an MBA from the Minnesota School of Business. During her three years at Golden Sun Marketing, she has proven herself a leader and expert in strategic planning and brand management from her quick trajectory from Marketing Manager to Senior Marketing Manager.
“No different than the industry as a whole, our company continues to grow in new and challenging ways,” says Tom Thompson, Vice President of Golden Sun Marketing. “We are excited about what is ahead and having Naba in a leadership role will help drive us and our clients there faster. Her balance of creative and marketing skills coupled with her vision and passion for the business is a rare find, so we are very lucky to have her continue to grow with us in this new role.”
Founded by Don Goodwin in 2004, the firm provides its unique combination of services to the industry. Golden Sun Marketing specializes in helping clients throughout the produce supply chain craft compelling strategies to grow their business. Golden Sun Marketing’s core services include business strategy, business development and marketing. “At our core we are a strategy centric firm that supports our clients with business development and marketing,” says Goodwin. Their clients span a wide range of seed companies, growers, shippers and distributors.
“I’m excited for the opportunity to continue to drive the strategic direction of Golden Sun Marketing and deliver long-term growth and success for our clients,” says Bakar. “I’m honored to work for a company with deep roots in the fresh produce industry and especially proud of our powerful team of marketing professionals.”
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About Golden Sun Marketing
Golden Sun Marketing helps clients across the fresh produce supply chain develop and sell compelling strategies – elevating products and services beyond commodities to value-added positioning. Golden Sun delivers in all aspects of the produce supply chain, from strategy to business development to brand marketing and management and everything in between. With an energetic staff, the company explores each client’s critical challenges and opportunities, distinguishing real versus perceived needs and developing a clear list of priorities that align with both human and financial resources. Its fresh insights are grounded in “roll-up-your-sleeves” work from seed to retail, including retail buying, marketing and merchandising – plus qualitative research, brand management, graphic design, public relations and social media.
