San Francisco, CA – Fresh Solutions Network is lining up to kickoff their best season ever, starting with hosting Spud Zone II at PMA Fresh Summit to be held October 23-25 in Atlanta, GA. Attendees can expect to see a full roster of innovative new products as well as meeting the Fresh Solutions Network team and learning about the marketing programs available to support FSN’s retail and foodservice customers during the year ahead.
One of the strongest contenders for MVP (Most Valuable Product) at Spud Zone II will be Side DelightsÒ RoastablesÔ, a true innovation in potato side dishes that has already become a fan favorite. Roastables is a metal tray containing petite yellow and/or red potatoes, perfectly proportioned for roasting in an oven or on a grill and incorporating the trendy Montana Mex seasoning blends developed by chef Eduardo Garcia. Roastables will be debuting all-new packaging at this year’s PMA Fresh Summit that is specifically designed to appeal to the highly sought-after Millennial shoppers and Food Enthusiasts.
“We invested in having a leading consumer package design agency totally reimagine this product for us” said Kathleen Triou, President and CEO of Fresh Solutions Network, “and they really delivered with fabulous creative work that has already won praise from the packaging world. Although this “next generation” packaging also required a substantial investment in new packing equipment, we’re confident that Roastables will set sales records when they take the field this season.”
Also new at the Fresh Solution Network’s booth this year will be potato chips made from FSN’s own A Cut Above potatoes. A Cut Above uses select white & russet potato varieties with higher solids content to yield consistently superior homemade chips and fries. Visitors
to FSN’s Spud Zone II will have the chance to sample these potatoes made into potato chips.
“Fresh Solutions Network really looks forward to PMA Fresh Summit every year and to showing off our industry-leading products, packaging, display materials and marketing support to everyone in attendance” emphasized Triou. “But Fresh Solution Network is particularly excited to host retailers in our booth, because we excel at partnering with our retail customers to develop custom product and marketing solutions for their specific needs and opportunities. So we urge retailers to come visit us at booth #3147 and challenge us with how we can help them succeed!”
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Contact Information:
Kathleen Triou
(209) 627-6800
ktriou@freshsolutionsnet.com
About Fresh Solutions Network, LLC: Fresh Solutions Network is a group of family-owned growers & shippers who choose to work together to make the potato and onion industry better for everyone. FSN helps potato and onion buyers grow their categories, maximize category investment, and increase sales. We deliver competitive insights, collaborative innovation and customized assortment. Fresh Solutions Network, LLC partners are: Sterman Masser, Inc. (Masser Potato Farms and Keystone Potato Products in Sacramento and Hegins, PA), Michael Family Farms, Inc. (Urbana, OH), Basin Gold Cooperative, Inc. (Pasco, WA), Green Thumb Farms, Inc. (Fryeburg, ME), Red Isle Potato Growers, Ltd. (Prince Edward Island, Canada), NoKota Packers, Inc. (Buxton, ND), Sun-Glo of Idaho, Inc. (Sugar City, ID), and Mack Farms, Inc. (Lake Wales, FL).
Source: Fresh Solutions Network, LLC
