Jacksonville, Fla. – Acosta Sales & Marketing, a leading full-service sales and marketing agency in the consumer packaged goods (CPG) industry, today announced that Don McGeorge has joined its Board of Directors.
A retail industry veteran with more than 30 years of experience, McGeorge is the retired President & COO of The Kroger Co., the nation's largest traditional grocery retailer. McGeorge was responsible for all of the company’s supermarket divisions, advertising, customer relationship marketing, manufacturing, merchandising and procurement, pharmacy and retail operations until his retirement in 2009.
“Don is one of the most well-respected leaders in the retail space, and it is our privilege to welcome him to our Board of Directors,” said Gary Chartrand, Acosta Executive Chairman of the Board. “His deep industry experience and leadership provide a unique retail perspective and helps round out our board’s expertise. We are well-positioned to help steer the company and further the success of Acosta’s CPG clients and retail customers.”
McGeorge added, “With a cutting-edge suite of sales and marketing services, Acosta is an integral partner for retailers and brands alike. I look forward to being part of the Board and helping Acosta realize continued success.”
McGeorge also currently serves on the Board of Directors of Turning Point Ministries, Viking Cold Solutions and Symphony IRI.
About Acosta Sales & Marketing
Acosta provides outsourced sales, marketing and retail merchandising services to move products off shelves and into shoppers’ baskets, ensuring clients achieve their true sales potential. With approximately 21,000 associates in 65 locations throughout the U.S. and Canada, Acosta represents more than 60 percent of the top brands in the CPG industry. For more information, visit www.acosta.com.
Source: Acosta Sales & Marketing
