CASHMERE, Wash.— Crunch Pak is the award show favorite snack having been asked to provide fresh apple sliced products again to a nationally televised award show – this time it was the Billboard Music Awards 2012.
In February, the production staff of the 84th Annual Academy Awards asked Crunch Pak to donate product for the show’s host, presenters, nominees and performers, as well as its executive and production offices. There was such a great response to having Crunch Pak products at the Kodak Theatre that the production company asked Crunch Pak to supply products for the Kids' Choice Awards in March and now the Billboard Music Awards in Las Vegas.
“We are happy to provide our products to another award show because it exposes us to a whole new audience,” said Tony Freytag, senior vice president of sales and marketing. “We know the artists and their support teams want to have healthy snacks backstage and apples are perfect for rehearsal and show time.”
Crunch Pak estimated it fed more than 500 performers, presenters and attendees at the show.
For more information about Crunch Pak, visit www.crunchpak.com.
About Crunch Pak®
Crunch Pak® is the industry leader in fresh sliced apples. Founded in 2000, Crunch Pak® is committed to providing the highest quality organic and conventional sliced apples in the market. Crunch Pak®’s family of brands includes Crunch Pak® with Disney and Crunch Pak® Organics. The primary distribution is via retail channels; annually Crunch Pak creates more than 1 billion apple slices at plants in Cashmere, Wash., and Pennsylvania.
Source: Crunch Pak
