Wenatchee, WA – Columbia Marketing International (CMI) has hired Garrett Joeckel as the Production and Sales Analyst.
In his role, Garrett will be working with CMI’s sales and marketing staff as well as its member warehouses to maximize grower returns and effectively meet customer needs. Garrett will be developing short and long term production and sales plans including metrics and schedules to assist CMI in providing the best quality fruit the Northwest has to offer to its customers. He will also be working closely with the CMI warehouses to provide a more in-depth forecast for CMI’s sales and marketing teams with an emphasis on improving the communication between CMI and its warehouses.
“Garrett brings a wealth of production planning knowledge and experience to the CMI family,” said Bob Mast, President of CMI. “With both Garrett’s understanding of the inner workings of a fruit packing warehouse as well as his production planning experience on the sales side, he has a keen understanding and appreciation for the complexities and challenges of matching up production to customer demands. “We are confident that Garrett will take our forward planning to the next level assisting CMI to consistently improve our service to our customers and packing facilities.”
Garrett graduated from Western Washington University in 2007 with a B.S. degree in Operations Management. With over 7 years of experience in the Northwest Agricultural arena, Garrett has a mixture of warehouse and sales operation experience. Garrett’s experience in building and formulating spreadsheets to plan production and packing will be key in helping CMI better coordinate their growing manifest each season to match their customer’s needs.
“I am looking forward to working with the diverse manifest that CMI has in its arsenal as well as the unique branded apples that CMI packs and sells,” Joeckel said, “I am eager to dive into the fine details surrounding the CMI warehouses that make us stand out as a preferred supplier to our many diverse customers.
“CMI has a tremendous amount of resources to offer our customers with our exclusive branded apples, growing orchards and facilities, our premium growers and unprecedented service for our retail partners. My goal is to foster a relationship in which our customers can extract the most out of their relationship with CMI and assist our growers in returning.”
Source: Columbia Marketing International (CMI)