California Giant Welcomes New Bush Berry Category Manager & Adds To Sales Department

Watsonville, CA – California Giant Berry Farms is pleased to announce today the addition of Jerry Connery as the new Bush berry Category Manager for the company. Connery is a veteran produce industry professional with sales experience both domestically and internationally.

Most recently Jerry was the mixed berry category manager for Dole, but the bulk of his career was spent with Duda Farms where he served as the Domestic and Export Sales Manager.  At California Giant Jerry will manage the bush berry category both domestically and internationally providing overall direction to the sales group for the year-round program.  He will work with the VP of Sales and VP of Field Operations to help continue to increase volume in all growing regions and retail market share for the company.

The company also recently hired Wes White and Gaby Pena as sales coordinators to assist the sales staff in managing the continued increase in volume and support needed for the full product line.  As a result, Serjio Sanchez is being promoted to salesperson and expanding his role in the department.  Serjio was hired as an analyst in late 2012 and has proven to be a critical addition to the team.  He will perform daily domestic sales functions as well as support export sales on strawberries.

“We are excited to have Jerry on board and we look forward to his expertise and the knowledge he brings to the sales team”, says Anthony Gallino, VP of Sales.  “Jerry is coming into Cal Giant just as the season is ramping up and Serjio is more than ready to have a greater role within the sales department  to make an impact from day-one as we expand our sales team and service level to our customers” Gallino adds.

Connery graduated from San Diego State University, has two sons in college and resides in Aptos.

Source: California Giant Berry Farms