The Vision Companies have announced distribution starting late April of conventional and organic honeydews, squash, cantaloupe, mangos, jicama and conventional cucumbers in their La Visiõn label.
John Caldwell V.P. Sales Arizona said, “Were excited to add additional items to our La Visiõn brand and it has been extremely well received by our customer base. We feel that the La Visiõn brand is representative of quality, value and consistence. Our strategic plan is continue to grow our market share as we increase our grower direct deals in Mexico.”
Per Allan Acosta V.P of Operations Arizona, "We are excited about the growth of our direct grower deals. Our windows are expanding and we continue adding new items, both conventional and organic to our portfolio of La Vision products. Our enhanced grower programs represent a sustainable long-term benefit for both our US and Canadian customers and our growers as well."
Per Bill Vogel, The Vision Companies President and CEO, "On our recent trip to the Guaymas, MX area we were really impressed with our grower sophistication regarding farming methods, food safety adherence and overcoming infestation challenges. Even in this region there are a number of labor issues needing creative resolution."
Source: The Vision Companies
