If you missed our recent webinar, "Beef's Strength Benefits and Retail Nutrition Marketing," watch a recording on your own schedule to learn about the many meaningful ways retail dietitians can tout the nutritional attributes of beef, educate shoppers and drive sales in the meat case. Watch the recording, or pass it along to your RD colleagues, to gain actionable insights, including:
- Research on the benefits of beef at every life stage as well as market research on how best to relay those messages to consumers
- Results from on-pack nutrition labeling research to explain how the benefits of protein can be communicated on package at retail
- Highlights from two retail pilots to illustrate how retail dietitians can implement nutrition messaging in-store
Source: Beef Checkoff
