World Floral Expo 2018

Chicago – In less than a month, the fresh flower trade show “World Floral Expo” will take place in Rosemont, Chicago. It is for the second time that this show will be held in Chicago. Four years ago in 2014, the Rosemont Convention center was also the location of this International cut flower trade event.

The majority of the exhibitors are national and international flower growers displaying their latest varieties, which are available for the US market. However also importers and distributors of fresh cut flowers and various suppliers of floral products will be exhibiting. CalFlowers is present with a joint pavilion for its members and because of this, securing the presence of Californian grown flowers and plants.

With the increased possibilities for African flowers entering the US market, Kenya is present with a large group of Kenyan flower growers this year. But also Ecuador is traditionally strongly represented by a vast large group of strong and big Ecuadorian flower growers that export high quality roses to the US market.

Presentations by J Schwanke – the Flower Expert – uBloom.com

Presentation: Flower Trends of today

Date: Tuesday March 20, 2018
Time: 11:00 a.m. – 12:00 p.m.

What are the current Trends in Flowers and Flower Design for today?

Learn more about Trends that are driving sales and appealing to customers from Flower Industry Expert J Schwanke, Author of the the uBloom Trend Synthesis®- the most popular and widely distributed 100% objective Trend Report in the world of flowers. Download you copy of uBloom® 2018 Trend Synthesis at www.uBloom.com/Trends2018

Presentation: Let’s Get Social – Best Practices for Promoting Flowers On Social Media

Date: Wednesday March 21, 2018
Time: 11:00 a.m. – 12:00 p.m.

Social Media is the fastest growing form of Communication… it can be intimidating- challenging OR Rewarding and Valuable!

Join Flower Expert- J Schwanke from uBloom.com for this fast paced – Best Practices for Social Media! J will share Best Practices for Compelling Content, Video Presentation, and Return Engagement- and share examples-  Included will be J’s TOP Social Media Tips for Positive Promotion of Flowers and Flower Design!

Flower Design Demonstrations

Flower Design Demonstration: Wedding & Funeral designs

Date: Tuesday March 20, 2018
Time: 01:00 p.m. – 03:00 p.m.

Flower Design Demonstration: Season & Holiday designs

Date: Wednesday March 21, 2018
Time: 01:00 p.m. – 03:00 p.m.

The demonstrations will be performed by our professional Dutch Flower Design Team and is free of charge to attend.

Source: HPP Exhibitions