This year, Pantone was looking for a Color of the Year that could symbolize revitalization and new beginnings. What they found was the zesty, super-fresh shade of Greenery (15-0343).
This bright yellow-green hue is demonstrative of burgeoning, blossoming foliage and the lush, calming effect of nature. The color serves to invigorate, energize, and connect. Leatrice Eiseman, executive director of the Pantone Institute describes Greenery as "a symbol of new beginnings, fresh, and revitalizing."
As Oasis Floral Products has pointed out, Greenery functions as nature's neutral–it is the color that naturally complements fresh flowers in organic design. One cannot imagine the colorful petals of a tulip without its complementary greenery; the two are inextricable in their form and function.
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