Van Zijverden is CEO of Dutch Flower Group (DFG). This company is the world leader in the field of flower and plant exports and has a turnover of more than a billion Euros per year.
During his opening speech, Mr Van Zijverden will discuss the annual theme for Plantarium 2015 "Focus on Sales".
Dutch Flower Group
Dutch Flower Group is a unique family-run business that specialises in the international trade of plants and flowers. With 30 individual businesses, it supplies all sales channels, the import wholesale business (which supplies florists), and the large-scale retail sector (supermarket chains, retail chains, petrol stations, DIY stores and garden centres).
The company feels very strongly about innovation, sustainability and local commitment. Making life colourful is the joint mission and it is aimed at being a sustainable, quality-oriented partner for customers, chain partners and members of staff on the basis of knowledge, an excellent service and advanced systems in both purchasing and selling.
The 33rd edition of Plantarium will be held in the Plantarium building at the International Trade Centre in Boskoop-Hazerswoude, from 26 to 29 August 2015. For more information, please visit www.plantarium.nl.
Source: Plantarium