BUFFALO, N.Y. – With the introduction of three upscale, bake-at-home Della SupremaTM Flatbread Pizzas, Rich Products Corporation is providing food retailers more ammunition for satisfying audiences seeking high-quality, prepared foods.
With take ’n’ bake options gaining share on frozen pizza, Rich’s is arming its customers with not only a delicious alternative to traditional pizza, but also an offering whose inventive topping combinations tap into growing consumer demand for bold flavors and authentic ingredients.
It takes just 14 to 16 minutes to bake these restaurant-quality, take-home flatbread pizzas:
- Spicy Chicken Sausage – A thin, crisp flatbread laced with an Aribbata sauce and lightly topped with crumbles of spicy chicken sausage, roasted red and green peppers, caramelized onion, and garlic. Topped with a three-cheese blend of mozzarella, Parmesan and Asiago.
- Spinach & Mushroom – A thin, crisp flatbread coated lightly with a lemon béchamel sauce and topped with roasted mushrooms, chopped spinach, and a blend of mozzarella and Asiago.
- Tuscan Chicken – A thin, crisp flatbread with a light coating of lemon béchamel sauce and topped with diced chicken breast, garlic, caramelized onion, chopped spinach, roasted mushrooms, basil, pepper flakes, and a three-cheese blend of provolone, Parmesan and Romano.
Each flatbread measures approximately 14 by 5 inches and typically serves three to four people.
Retail prepared foods are stealing share from restaurants as they catch up to current menu trends, such as flatbread pizza offerings. According to the 2016 “Pizza Consumer Trend Report” by Technomic, a food industry market insights service, flatbreads make up the majority of pizza appetizers at full-service restaurants today. Meanwhile, according to the 2015 “Retailer Meal Solutions Consumer Trend Report” also published by Technomic, 44 percent of all consumers (and 56 percent of millennials) are searching for more prepared foods offerings that include ethnic flavors and ingredients and, as younger consumers lead increasingly busy lives, they will continue to call for ready-to-heat prepared foods that allow them to prepare fresh, quality foods at home.
“Consumers are looking for upscale plates and appetizer items that satisfy snacking occasions and the desire for smaller meal portions that require minimal preparation,” said Rich’s Tina Battistoni, Customer Marketing Manager for Prepared Foods in the In-Store Bakery & Deli Division. “Our new topped flatbread pizzas are perfect for entertaining and sharing at home, and provide retailers an opportunity to enhance their current take ’n’ bake pizza programs and drive incremental purchases.”
With a pioneering history in foodservice dating back more than 70 years, Rich’s is uniquely suited to provide food solutions that fit shopper demands. Rich’s well-credentialed professional chefs and knowledgeable insights team, coupled with a broad product portfolio, provides a framework to keep customers ahead of marketplace trends. Along with Della SupremaTM Flatbread Pizzas, Rich’s broad suite of products for retail prepared foods includes pizza dough and artisan crusts, meatballs, BBQ, appetizers, snacks, and desserts. From deli to hot bar, grab ‘n’ go or made-to-order, Rich’s is a trusted resource to help drive prepared foods business.
The suggested retail price per Della SupremaTM Flatbread Pizza is $6.99. For additional information, visit Rich’s Della Suprema website.
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About Rich Products Corporation
Rich Products Corporation is a global food company defined by innovation and renowned for imagining what’s possible. With more than 4,000 delicious products found in kitchens and bakeries around the world, Rich’s continues to expand within the global marketplace across six continents. As a leading, worldwide supplier to the foodservice, in-store bakery and deli, and retail marketplaces, Rich’s is regarded throughout the industry for its food ingenuity and for its commitment to customer solutions that raise the standards for delicious and unique tastes, quality and convenience. Its strong global presence in more than 100 countries is characterized by a variety of innovative products that satisfy unique local preferences and are specifically customized for each region. Rich's annual sales now exceed $3.5 billion and the privately held, family-owned company employs more than 10,000 associates around the world. Additional company information can be found online (richs.com), on Facebook (Rich Products), on LinkedIn (Rich Products Corporation) and via Twitter (@RichProducts).
Source: Rich Products Corporation
