Paysan Breton Launches The Whipped Cheese At Whole Foods Market

Hoboken, NJ – On time for the holiday season, the French dairy brand, Paysan Breton, is bringing the acclaimed Whipped Cheese to the US consumer market.  Unequaled on this side of the Atlantic, Le Fromage Fouetté –its original French name- will be available nationwide at Whole Foods Market.

Genuine and authentic product from the heart of French Brittany, The Whipped Cheese is made with the finest, all-natural ingredients: going from the premium Breton milk to the subtle PDO sea salt from Guérande – A French medieval town well-known for its ancestral production of a hand-harvested, 100% natural sea salt, which is softer on the palate and richer in flavor than regular sea salt.

Its unique airy texture – as surprising as delightful – will unveil an incomparable sensation of freshness while its delicious, slightly-salted taste will give a twist to your meals and appetizers. To crown it all, its low-fat lightness makes it a reasonable indulgence. You can enjoy it cooked or spread, depending on your taste.

Peerless, The Whipped Cheese by Paysan Breton is a one-of-a-kind French delicacy! We invite you to discover it at your nearest WholeFoods Market store…

About Paysan Breton & Laita

Paysan Breton is a new brand on the US market but a historic and leading reference in France and Europe for more than 40 years. It is mainly the flagship brand of one of the first French dairy cooperative, Laita.

Located in the heart of Brittany, Laita is entirely owned, managed by and for farmers to ensure solidarity, sustainability and tradition combined with modernity. Paysan Breton's recipes, passed down from generation to generation, are an invitation to discover a culinary heritage that combines simplicity and the authentic taste of Brittany. Laita makes a variety of products under the Paysan Breton brand including brie, camembert, emmental, butter, crepes, whipped cream and heavy cream – all traditional dairy specialties from this region of France.

Source: Paysan Breton & Laita