New York, NY – Les Trois Petits Cochons, a leading producer of artisanal pâtés and charcuterie, has selected People Making Good PR (PMG) as its public relations agency of record. Celebrating its 40th anniversary in 2015, the brand partnered with PMG, which has nearly a decade of specialty food public relations experience and success, to handle communications efforts for its award-winning product line and this noteable business milestone.
“Working with the PMG team felt natural to me, given their years of experience and obvious passion for the specialty food world,” said Alain Sinturel, Co-Founder of Les Trois Petits Cochons. “As we celebrate our success over the past 40 years and look towards the future of our brand, we are thrilled to have the PMG team by our side to not only share our story but to help reach, educate and inspire the next generation of French food lovers.”
Headquartered in New York since 1975, Les Trois Petits Cochons, meaning “Three Little Pigs” in French, provides its customers with pâtés, charcuterie, and other authentic French offerings. Handcrafted in small batches, Les Trois Petits Cochons’ artisanal, industry leading products are available online and at Whole Foods Market, Murray’s Cheese, Dean & Deluca and other major retailers nationwide.
“Les Trois Petits Cochons is nothing short of a culinary icon, and we are thrilled to partner with a brand for which we have such immense respect,” said Nicole Ravlin, Co-Founder and Partner at People Making Good PR. “Our goal is to bring Les Trois Petits Cochons’ story to food lovers everywhere. We hope to not only introduce new audiences to the brand’s incredible product line but also offer Alain and his team as a resource on French cuisine as American consumers continue to embrace exciting global flavors and ingredients.”
For more information on Les Trois Petits Cochons, please visit http://www.3pigs.com.
About Les Trois Petits Cochons:
Celebrating its 40th anniversary in 2015, Les Trois Petits Cochons combines high quality ingredients with time-honored French recipes to create award-winning pâtés, charcuterie, and other authentic French offerings. Known for the superior taste and quality of its products, the brand, whose name means “The Three Little Pigs,” was founded in New York City’s Greenwich Village by chefs Alain Sinturel and Jean Pierre Pradie in 1975. Today, with an emphasis on handcrafted, artisanal excellence, Les Trois Petits Cochons provides an unparalleled taste experience that can be found in five-star restaurants and specialty food retailers across the country as well as in its online store. Customers can order and learn more about Les Trois Petits Cochons at http://www.3pigs.com.
Source: Les Trois Petits Cochons