Richfield, Wis. – This September and October, consumers are invited to enter the “Improve Your Castle” contest courtesy of Saputo Cheese USA Inc.’s brand of imported Danish and Dutch specialty cheeses: King’s Choice®. One lucky grand prize winner will receive a $3,000 gift card to The Home Depot®* in this home improvement-themed contest.
“We’re excited to give one lucky contestant the opportunity to give their living space the royal treatment,” says Katie Jury, Marketing Manager for Saputo Cheese USA Inc.’s specialty cheese brands. “And with a wide range of specialty cheeses that are perfect for high class entertaining, King’s Choice® cheeses will be the perfect party offering when the bland-to-grand transition is complete.”
In-store shelf talkers with tear pads featuring a coupon can be found in participating retailers throughout the contest. Additionally, consumers with smart phones can connect directly to KingsChoiceCheese.com via the promotional display’s QR code to view recipes and wine pairings and to access the online entry form. Full contest details, including an entry form, will also be available on the brand’s Facebook page (facebook.com/KingsChoiceCheese).
Details about the King’s Choice® “Improve Your Castle” promotion, including full contest rules, will be available on the contest website throughout the promotion. The contest winner will be announced on the brand’s Facebook page. Retailers interested in purchasing King’s Choice® cheeses can contact a Saputo sales representative by e-mail at moreinfo@saputo.com or by phone at 1.800.782.0741.
About King’s Choice® Cheeses
The King’s Choice® line includes a wide yet complimentary variety of imported Danish and Dutch specialty cheeses that are steeped in the tradition of Europe’s 19th century cheesemakers. King’s Choice® cheeses are perfect for creating a memorable cheese plate and work well in a wide variety of culinary applications.
About Saputo
Saputo produces, markets, and distributes a wide array of dairy products of the utmost quality, including cheese, fluid milk, extended shelf-life milk and cream products, cultured products and dairy ingredients. Saputo is one of the top ten dairy processors in the world, the largest in Canada, the third largest in Argentina and among the top three cheese producers in the United States. Our products are sold in more than 40 countries under well-known brand names such as Saputo, Alexis de Portneuf, Armstrong, Baxter, Dairyland, Dragone, DuVillage 1860, Friendship, Frigo Cheese Heads, Great Midwest, King’s Choice, Kingsey, La Paulina, Milk2Go, Neilson, Nutrilait, Ricrem, Salemville, Stella and Treasure Cave. Saputo Inc. is a publicly traded company whose shares are listed on the Toronto Stock Exchange under the symbol “SAP”.
*Saputo Cheese USA Inc. is not affiliated with The Home Depot®. The Home Depot® is not a sponsor of this promotion. The Home Depot® is a registered trademark of Homer TLC, Inc.
Source: Saputo
