Perdue Foodservice is proud to announce that 100% of the PERDUE® Turkey line will now be part of their NO ANTIBIOTICS EVER™ portfolio. PERDUE® Turkey product offerings include a wide range of roasts – from premium pan roasts and raw roasts to oven-roasted turkey breasts – as well as sliced meats, burgers, franks, sausages and breakfast meats.
“The NO ANTIBIOTICS EVER™ distinction is very important to us,” said Chairman Jim Perdue. “The claim is transparent and absolutely clear: no antibiotics of any kind, at any time.”
A recent report from Technomic found that 86% of consumers would like restaurants to be more transparent about what goes into their food, with 72% of consumers reporting being more concerned about food additives than they were two years ago.1
With this conversion, the entire Perdue Foodservice turkey portfolio is now NO ANTIBIOTICS EVER™, a significant first in foodservice. Continuing to lead the way in removing antibiotics from poultry, Perdue Foodservice now offers more than 150 NO ANTIBIOTICS EVER™ chicken and turkey foodservice products to operators across the country. As with the company’s NO ANTIBIOTICS EVER™ chicken products, the newly converted PERDUE® Turkey products are fed an all-vegetarian diet, with no animal by-products.
“When it comes to antibiotic use, we find that consumers have many of the same concerns when they dine out as when they shop for their families,” said Doug Wickman, vice-president of foodservice sales and marketing at Perdue. “Converting the entire PERDUE® Turkey line to NO ANTIBIOTICS EVER™ is the latest step in helping operators meet demand for premium protein raised without antibiotics.”
A 2014 report found that 55% of foodservice patrons said poultry raised without antibiotics was important in their decision to visit a restaurant, and 57% of patrons indicated that turkey raised without antibiotics was important in their decision to order a menu item.2 Operators acknowledged this customer demand in a 2015 report, which found that 80% of operators believe no antibiotics ever and all-vegetarian fed turkey products were important to their customers and 91% were interested in purchasing these products.3
“It’s great to see so many foodservice operators interested in reducing or eliminating meat raised with antibiotics from their menus, but many of them are planning to do this at some point in the future,” said Wickman. “Perdue Foodservice NO ANTIBIOTICS EVER™ chicken and turkey is available now, and with the absolute promise of zero antibiotic use. This is something operators can menu right now.”
As the largest supplier of NO ANTIBIOTICS EVER™ chicken and turkey, Perdue has been transforming both the foodservice and retail markets by making these products readily available. “When dining out or shopping for their families, consumers are showing a clear preference for NO ANTIBIOTICS EVER™ products,” said Eric Christianson, Perdue’s senior vice president of marketing and innovation. “Through our leadership in raising animals without any antibiotics, we’re making sure consumers don’t have to wait to get what they want.”
For more information about Perdue Foodservice NO ANTIBIOTICS EVER™ turkey products, please visit www.PerdueFoodservice.com or call 1-888-PERDUE-2.
1 Technomic, “Clean Labeling & Sustainability,” January 2016
2 Technomic, “Consumer Attitudes Towards Value-Added Poultry in Foodservice,” October 2014
3 Technomic, “Technomic, “Exploration of Innovations in Turkey Category,” September 2015
ABOUT PERDUE FOODSERVICE
Perdue Foodservice provides premium, high-quality branded chicken, turkey and select beef and pork products for operators in all segments of foodservice. Our diverse product lines offer operators many choices, but all have our same commitment to high quality and wholesomeness. The lines include leading brands in conventional and NO ANTIBIOTICS EVER™ proteins, including PERDUE®, HARVESTLAND®, KINGS DELIGHT® and CLUX DELUX® brands.
Perdue Foods LLC is a division of Perdue Farms Inc., a leading international food and agriculture business providing high-quality products in more than 70 countries. Privately held and family-run for three generations, the company employs 21,000 associates and partners with 2,200 independent farm families.
Source: Perdue Foodservice
