Fairfield, NJ – Today, Arthur Schuman Inc. (Fairfield, NJ) announces that the Company will feature their emerging Cello Riserva line of premium Italian and Italian-style cheeses at the Fancy Food Show Booth 4004-4010 in Washington, DC this weekend.
Cello Riserva, the newer of the Company’s two flagship brands, including the Cello® brand, features authentic, award winning Italian and Italian-style cheeses, many of which are produced at Arthur Schuman’s Lake Country Dairy facility, the preeminent hard cheese producer in the Unites States. The line offers Artisan Parmesan, Copper Kettle Parmesan, Hand Crafted Asiago, Traditional Romano, Parmigiano Reggiano, Grana Padano and Pecorino Romano in random and exact weight wedges and bags as well as in shredded, shaved, and grated cups.
Cello Riserva showcases award-winning cheeses including Copper Kettle Parmesan, which placed third in the Parmesan Class at the 2012 World Championship Cheese contest, sponsored by the Wisconsin Cheese Makers Association. In its introductory year, the distinguished cheese also captured bronze at the 2011 World Cheese Awards, while also placing third in Grating Types at the 2011 American Cheese Society competition.
Cello Riserva will be supported by the launch of Arthur Schuman’s first consumer targeted website, www.cellocheese.com, which will make its debut on Monday, June 18th. The site will engage consumers with recipes and pairings as well as ways to share their experiences with both Cello and Cello Riserva products through the brand’s Facebook presence.
About Cello
Cello features a variety of traditional, old world cheeses. They are 100% pure, with no additives or fillers. Cello Italian Style Mascarpone recently won a gold medal at the 2011 World Cheese Award contest last fall while Cello Thick & Smooth Mascarpone was awarded silver.
About Arthur Schuman, Inc. (Fairfield, NJ)
A privately held, fourth generation family run business, Arthur Schuman is well known as the largest importer of Italian and Italian-style hard cheeses. This foothold in the industry has been established through the careful nurturing of exclusive relationships with Zanetti in Italy, SanCor of Argentina and Conaprole of Uruguay.
In an effort to establish a stronghold in its domestic market, the Company greatly enhanced its domestic producingand processing capabilities with the strategic acquisition of several premier cheese production facilities across the country including Imperia Foods in 1998 and then Grater, Inc. in 2006. Later that same year, Schuman acquired Wisconsin-based, Lake Country Cheese Dairy, the preeminent producer of hard cheeses and then acquired Masson Cheese(CA) in 2008. To round out the product portfolio, the Company is now marketing Bleu and Gorgonzola cheeses under the Montforte label.
As a result of these initiatives, Arthur Schuman gained prominence in the domestic production marketplace and is now one of the largest producers of wheels of domestic Italian-style hard cheeses. The Company’s ever growing domestic portfolio includes award-winning mascarpone, parmesan, romano, asiago, mozzarella, and bleu-veined
cheeses.
Arthur Schuman services best in class customers in retail, club, food service and industrial sectors offering processing services such as cutting, grating shredding, cubing, shaving and dehydration. The Company produces and markets products under its own brands such as Cello, Cello Riserva, Messana, and Monteforte.
For more information visit www.cellocheese.com and www.arthurschuman.com.
Source: Arthur Schuman, Inc
