Siggi's Yogurt Founder Went From Struggling To Pay Rent To Bringing In Millions — Here's His No. 1 Tip For Success

In 2005, Siggi Hilmarsson took a risk. He decided to quit the stable consulting job he landed after attending Columbia Business School and start his own business selling Icelandic skyr, a creamy, tart and low sugar yogurt he'd grown up eating.

That risk paid off.

Hilmarsson's brand, Siggi's, is the No. 1 selling yogurt at Whole Foods according to data from Nielsen, and sources told CNBC in October 2017 the company expected to bring in $200 million in sales in 2018. In January, Siggi's was acquired by the world's largest dairy company, Lactalis, for an undisclosed amount.

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