WHAT: Feel the love this Valentine's Day with a free heart-shaped fireworks show and concert by popular Journey cover band, DSB (Don't Stop Believin') at the Queen Mary, aka The Love Boat, which will turn pink for one special day to celebrate the US launch of MIXIM™ − the new heart-shaped Greek yogurt from Europe's Ehrmann. The public is invited to this FREE, fun, family-friendly Valentine’s Day event, which includes free admission to the Queen Mary (a $24.95 value) for everyone who mentions MIXIM. New Ehrmann MIXIM is the only Greek yogurt with three times the flavorful fun. Packaged in a distinctive heart-shaped container, each serving of creamy, smooth plain MIXIM Greek yogurt is paired with two topping combinations to let consumers create their own taste sensations. Ehrmann USA is the American subsidiary of one of the oldest family-owned and leading dairies in Europe.
WHY: Open your heart and spread love to kids in need this Valentine’s Day. Ehrmann will donate $20,000 to the Children’s Heart Foundation − a non-profit organization dedicated to bringing health, hope and happiness to children impacted by congenital heart disease, the number one birth defect in the US – upon completion of Guinness World Records attempt for most couples feeding each other and largest hug relay. So grab your sweetheart, come to the Love Boat and get ready to see fireworks just like the first time you kissed!
WHEN: Valentine’s Day, February 14, 2014
- 5 AM: Guinness World Record Attempt: World's Largest Hug Relay. LA couples are invited to participate and enjoy free samples of new MIXIM Greek yogurt for breakfast
- 7 PM: Guinness World Record Attempt: Most couples simultaneously feeding each other free samples of new MIXIM Greek yogurt
- 8:00 PM: FREE Concert by DSB (Don't Stop Believin') performing rock's best power ballad love songs!
- 9:30 PM: FREE VALENTINE'S DAY HEART-SHAPED FIREWORKS SHOW!
WHERE: The Queen Mary, 1126 Queens Hwy, Long Beach, CA 90802, (877) 342-0738 (aka "The Love Boat" which will blush pink for one romantic night only)
GET SOCIAL AND HELP KIDS IN NEED THIS V-DAY:
For everyone image uploaded on Valentine’s Day with the #MiximLove hashtag, Ehrmann will donate an additional $1 to Children’s Heart Foundation, for a total contribution of up to $25,000!
Source: Ehrmann USA
