According to a recent Nestlé ad campaign aimed at parents, a drink called Boost Kid Essentials was so good for children that it could keep them from getting colds and missing school.
But on Wednesday, the Federal Trade Commission said the ads were deceptive and announced that Nestlé had agreed to stop making the claims.
The move was the second in two months aimed at deceptive advertising by a major food manufacturer for products meant for children. A commission official said that the agency was taking a close look at the proliferating number of health claims made for all types of products on supermarket shelves.
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