good culture Secures Second Round Of Funding

LOS ANGELES — Cottage cheese industry innovator and Irvine, California-based good culture® has announced that it has closed another round of strategic funding – this time $3MM – with existing investors CAVU Venture Partners and 301 INC, the new business development and venturing unit of General Mills, and new investment from the Eisner family through Anders Eisner, good culture Chairman of the Board.

good culture has been shaking things up in the cottage cheese category and has seen strong growth throughout its impressive inaugural year. "I am humbled by how fast our brand has taken off. good culture is honored to have such amazing backers to catapult our expansion even more and fund the opportunities we have coming down the pipeline," said Cofounder and CEO Jesse Merrill.

On a mission to bring good cottage cheese back, Founders Jesse Merrill and Anders Eisner saw that cottage cheese had the potential to be propelled to the forefront of the real food movement, so they reinvigorated the dairy aisle with a thicker and creamier certified organic, grass-fed, additive free cottage cheese.

Clayton Christopher, Cofounder of CAVU Venture Partners said, "We have thoroughly enjoyed working with the good culture team in their first full year and are thrilled to continue the partnership."

"We're excited to extend our partnership with good culture through this additional investment as they continue to scale their mission to ignite the nascent cottage cheese category," said John Haugen, Vice President and General Manager of 301 INC.

High in protein and low in sugar, good culture is gourmet cottage cheese made with simple ingredients and organic milk from pasture-raised cows that roam free on sustainable family farms. good culture's extraordinary savory and sweet whole milk cottage cheese varieties, including Strawberry Chia, Blueberry Açaí Chia, Kalamata Olive, and Classic, are sold in convenient on-the-go, fully-recyclable 5.3oz cups at Whole Foods Market, Sprouts, Wegman's, Meijer, select ShopRite and Publix as well as other fine grocers nationwide. With each good culture purchase, 1 percent of the sale will go to 1% for the Planet, a global network of nonprofit organizations dedicated to protecting the environment.

good culture will also launch their newest variety, island-inspired, organic whole milk Pineapple, at the Natural Products Expo East® on September 21st in Baltimore, MD. Visit booth 8618 and experience the whole good culture product line-up.

About good culture
good culture is on a mission to bring good cottage cheese back. With increasing public education about and demand for nutrient-dense real foods, good culture leads the way with its organic, high-protein, low-sugar, thick and creamy product that never uses gums or thickeners. Met with acclaim in 2015, good culture is dedicated to using only the finest, whole ingredients to craft its superfood. Founders Jesse Merrill and Anders Eisner saw that cottage cheese, an overlooked and undervalued category, had the potential to be catapulted to the forefront of the real food trend, so they decided to shake up and reinvigorate the dairy aisle with the first certified organic, grass-fed, stabilizer and additive free cottage cheese that comes in both savory and sweet varieties, all in convenient 5.3oz cups. The "good" in good culture doesn't just refer to their cottage cheese. good culture has partnered with 1% for the Planet. Each time a consumer purchases a cup of good culture, 1 percent of the sale goes to a global network of nonprofit organizations dedicated to protecting the environment. To learn more about good culture, please visit goodculture.com.

Source: good culture