Jimmy Dean Helps Moms Fight Back Against Morning Villains With 360 Deg Marketing Campaign

August 31, 2010 Sara Lee Corporation

Jimmy Dean, America’s favorite protein breakfast brand, launched today a new, full scale advertising and marketing campaign, “Morning Villains,” designed specifically to resonate with moms. The marketing is supporting the new Jimmy D’s line from Jimmy Dean, a new offering of hearty, satisfying breakfast products that combine turkey sausage with the taste kids love — available in three varieties and all with 210 calories or less and seven or more grams of protein.

Hailing King Kielbasa

August 31, 2010 Ian Campbell, Times Leader

Seven years on, and the Kielbasa Festival is going from strength to strength. What started as a competition to find the regions best kielbasa has become a much broader retail and fundraising opportunity for Plymouth businesses and charity groups.

Cargill Recalls Ground Beef Products Due To Possible E. Coli O26 Contamination

August 30, 2010 USDA FSIS

Cargill Meat Solutions Corp., a Wyalusing, Pa. establishment, is recalling approximately 8,500 pounds of ground beef products that may be contaminated with E. coli O26, the U.S. Department of Agriculture’s Food Safety and Inspection Service (FSIS) announced today.

Beef Helps Idaho Foodbank

August 30, 2010 Tammy Harmer, KIDK

Meat, Meat, and more meat… That was the scene outside of Broulim’s Supermarket in Rigby. The Idaho Beef Council gave out prizes to people who answered questions about beef correctly. There was lots of steak to try on hand, as well as a bounce house, games, and one winner won $200 in beef. All the proceeds were doubled by Broulim’s and donated to the “Idaho Food Bank.”

2,000 Attend Meat Industry Hearings With Vilsack At CSU

A goal of creating a fair and competitive market for the livestock industry. That was the intent of a meeting at Colorado State University Friday hosted by the U.S. Department of Justice and the Department of Agriculture, but by mid-day it became apparent that the livestock industry is a highly complicated one and finding a one-fit solution will not work.