Floral

Our Floral content celebrates the beauty and global business of flowers. We feature new product launches, seasonal events, gardening tips, industry initiatives, and insights into floral trends. This section is designed for those interested in both the aesthetic and commercial aspects of the retail floral industry.

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Floral

New Study Results Explores Purchasing, Preferences, and Targeted Messaging

November 4, 2021 | 6 min to read

Floral

How to Practice Upselling to Improve Your Customer Experience

November 4, 2021 | 1 min to read

Floral

Terra Nova Varieties Adorn China’s Mt. Jinfo Natural Park

November 3, 2021 | 2 min to read

Floral

Fleurostar Winner Begonia I'CONIA Aroma Peach Doubles Cutting Production

November 3, 2021 | 2 min to read

Floral

CalFlowers Prepares Major Consumer-Direct Marketing Campaign

November 2, 2021 | 2 min to read

Floral

Winners of the 2021 AAS Display Garden Landscape Design Challenge Provide Heart-Warming Stories of Diversity

November 2, 2021 | 8 min to read

Floral

The Next Generation Succeeds at Continental Flowers

November 1, 2021 | 2 min to read

Floral

Rose Society of South Australia’s Rose of the Month, ‘Pat Austin’

November 1, 2021 | 1 min to read

Floral

Breeding Annuals for the Fall Landscape

October 29, 2021 | 3 min to read

Floral

New Study Results Explores Purchasing, Preferences, and Targeted Messaging

How to Practice Upselling to Improve Your Customer Experience

Terra Nova Varieties Adorn China’s Mt. Jinfo Natural Park

Fleurostar Winner Begonia I'CONIA Aroma Peach Doubles Cutting Production

CalFlowers Prepares Major Consumer-Direct Marketing Campaign

Winners of the 2021 AAS Display Garden Landscape Design Challenge Provide Heart-Warming Stories of Diversity

The Next Generation Succeeds at Continental Flowers

Rose Society of South Australia’s Rose of the Month, ‘Pat Austin’

Breeding Annuals for the Fall Landscape

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