Selbyville, Delaware – U.S. Retail Packaged Bread Market value is projected to cross USD 24 billion by 2026, according to a new research report by Global Market Insights, Inc. Rising feed grain production and consumption, coupled with developing retail chains are driving the market share.
Fresh bread segment dominated with over 80% market share over the study timeframe. This can be credited to the rising preference of consumers to opt for freshly baked products for their daily meals. These breads are usually baked within a day and have a limited shelf life to be used as an edible food item. The improved calcium & vitamin content along with lower prices than frozen variants will further boost the U.S. market share over the study timeframe.
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The inorganic bread segment comprises all types of conventional bread. The segment will showcase a growth rate of around 1.5% over the projected time period. Lower price of the bread coupled with easier availability across a wide network of stores and supermarkets will further drive the U.S. market demand. Additionally, the availability of multiple bakers and companies offering inorganic bread with multiple sizes and weight options will further expand the market size.
Some major findings of the U.S. retail packaged bread market report include:
- The market is moderately fragmented in nature
- Fresh bread is the most popular bread category, but frozen breads are gaining acceptance at a fast pace
- Industry players are focusing on cost optimization strategies including optimization of supply chain networks along with upgrading their machinery for improving operational expenses in the long run
- Some of the major manufacturers operating in the U.S. retail packaged bread industry include Bimbo Bakeries USA, Inc, Flowers Foods, Inc, Gonnella Baking Co., and others
Breadsticks segment will account for around 15% share in the U.S. retail packaged bread market over the study period. These products are usually crispy and are served with soup. These products are usually available in different flavors and variants, thereby making them popular among consumers in the U.S. Industry players are focusing on improving their business share by launching new products to increase their market share. For instance, in March 2018, Ellio’s Pizza announced the launch of a new range of breadsticks made without the use of any artificial preservatives, thereby making them ideal for both adults and kids.
Browse key industry insights spread across 124 pages with 95 market data tables & 21 figures & charts from the report, “U.S. Retail Packaged Bread Market By Product (Frozen, Fresh), By Ingredient (Organic, Inorganic), By Recipe (Breadsticks, Sandwich Bread, Rolls & Buns), By Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Online Stores), Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2019 – 2026” in detail along with the table of contents:
Supermarkets & hypermarkets will grow with around 2.5% CAGR owing to the convenience offered to consumers for easier shopping of multiple products. Moreover, these markets usually store products of multiple brands with different price ranges and offer variants that are targeted toward diverse customers. Occasional offers and schemes play a significant role in attracting consumers toward these stores, thereby enhancing the U.S. retail packaged bread business share over the study period.
Northwest U.S. retail packaged bread market accounted for a respectable share more than 20% over the study timeframe. Moreover, the region is expected to showcase a healthy growth over the study period. Industry players across the region are investing in innovations and new bread making techniques for improving nutrition content and cater to a wide customer base. For instance, SEYLOU is engaged with local farmers for producing organic breads with 100 percent whole grains.
Major supermarket & hypermarket business chains are investing in diversified strategies for expanding their business operations. For instance, Walmart announced the launch of its strategy that was aimed at customers making their orders online while traveling to their nearest supermarkets to receive their products.
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U.S. Frozen Bakery Market Trends By Products (Ready To Prove, Ready To Bake, Fully Baked), Recipe (Bread, Viennoiserie, Patisserie, Savory Snacks), End-user (Convenience Stores, Hypermarkets & Supermarkets, Artisan Bakers, HORECA, Bakery Chains) Industry Analysis Report, Application Potential, Price Trends, Competitive Market Share & Forecast, 2018 – 2024
About Global Market Insights
Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider; offering syndicated and custom research reports along with growth consulting services. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. These exhaustive reports are designed via a proprietary research methodology and are available for key industries such as chemicals, advanced materials, technology, renewable energy and biotechnology.
